GUARDIAN  |  Culture

What does loneliness smell like? Inside the strangely soothing world of fragrance TikTok

孤独的味道是什么?走进香氛TikTok这个奇异的安慰世界

‘Young people are still handcrafting aesthetics like the halcyon days of Tumblr moodboards’ … fragrance TikToks.

‘Young people are still handcrafting aesthetics like the halcyon days of Tumblr moodboards’ … fragrance TikToks.

2026-03-22  642  中等
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The majority of these images – made via the perfume database site Fragrantica – focus on adolescent nostalgia, twinged with the specific sense of melancholy associated with 2010s teenhood. But they possess such universal relatability that I reckon any generation can get in on the action.

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