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Bluesky raises $100M but faces a messy reality

Bluesky 融资一亿美元,但面临复杂的现实

(Illustration by Washington Post staff/The Washington Post; Mario Tama/Getty Images; iStock)

(Illustration by Washington Post staff/The Washington Post; Mario Tama/Getty Images; iStock)

2026-03-22  1006  困难
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In the two years since Blueskyopened to all comers, the social media app has gained 43 million users, an amazing feat for a company with fewer than50 full-time employees. That growth got a huge boost fromMusk’s anticsin the lead-up to the 2024 election, which endowed Bluesky with a base of devoted users — users who skewed heavily progressive and brought with them cancel culture tactics that had flourished on X. Those users are now the platform’s biggest barrier to growth.

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